NAK Digitech was founded in 2017 by three people who had spent a decade inside agencies watching good budgets get spent on things nobody could tie back to a rupee earned.
The first year was two SEO retainers and a laptop on a kitchen table. The pitch was simple and slightly rude: show us your dashboard and we'll tell you what your last agency was hiding.
It worked, because it was usually true. Traffic charts pointing up while revenue stayed flat. Conversion goals firing on page views. Six-figure ad accounts with no offline conversion imports.
Nine years on we've grown to forty people across search, paid, creative, web and data — but the first meeting is still the same. You bring the access, we bring the uncomfortable questions.
Three founders, two clients, one shared desk. First retainer was an SEO project for a furniture exporter.
Added a performance team after too many clients asked us to fix the ad accounts we kept complaining about.
Made measurement setup a mandatory first phase on every engagement. Client retention jumped from 11 to 18 months.
Brought design, video and front-end development inside so campaigns stopped waiting on third parties.
Still no separate "new business" team — the people who pitch are the people who deliver.
If a channel isn't working we'll tell you to cut it, even when it's the channel you're paying us for.
Nothing goes live without a way to tell whether it worked. Untracked activity is just expensive hope.
The person who impressed you in the pitch is the person in your account. No bait-and-switch staffing.
Accounts, data, creative files and documentation live under your ownership from day one. Always.
A slice of the forty. You'll meet whoever is actually going to run your account before you sign.
Two openings on average per quarter, four-stage process, and a paid task instead of a whiteboard interview. If you like being asked "how do you know that worked?", you'll fit in here.
Paid time and money each quarter for courses, conferences or certifications.
Work from wherever you do your best thinking. We are built around it, not tolerating it.
We track project effort, not your keystrokes.
Everyone past their first year shares in the annual result.