Home Work Blog About Contact
AI & Marketing Automation

Automate the busywork. Keep the judgement.

AI is very good at the repetitive middle of marketing operations and quite bad at strategy. We automate the first part so your team has time for the second.

CRM workflows Lead routing Chat agents Reporting automation Content ops
What’s included

Everything in this engagement.

No mystery line items. Here is exactly what we do and why each part earns its place.

Process audit

We map where your team’s hours actually go. The automation opportunities are rarely where people assume they are.

Lead routing and scoring

Enquiries enriched, scored and routed to the right person within minutes. Speed to first response is one of the strongest predictors of close rate.

CRM workflow build

HubSpot, Zoho or Salesforce workflows that keep data clean and hand off properly between marketing and sales.

AI chat agents

Trained on your actual documentation, with clear escalation to a human. Not a bot that loops the visitor until they leave.

Reporting automation

Data pulled, joined and refreshed automatically so nobody spends Monday morning rebuilding the same spreadsheet.

Content operations

AI-assisted research, briefing, repurposing and translation workflows — with human review built into the process, not optional.

<5 min
Lead response target
12-20 hrs
Typical monthly hours saved
100%
Human review on published output
What you get

Deliverables, in writing.

  • Process audit with quantified time savings per workflow
  • Built and tested automations in your existing stack
  • AI agent configured on your documentation with escalation rules
  • Automated reporting dashboards
  • Documentation and team training on every workflow
How we work

Our approach.

01

Map

Where the hours go, where handoffs break, where data gets re-entered by hand.

02

Prioritise

Automate the highest-frequency, lowest-judgement tasks first. Those pay back fastest and carry least risk.

03

Build

Implemented in the tools you already own wherever possible, rather than adding another subscription.

04

Govern

Review checkpoints and quality gates so automation does not quietly start producing rubbish at scale.

FAQ

AI & Marketing Automation, answered.

In our experience it moves them off admin and onto work that needs judgement. If your goal is headcount reduction, we are probably not the right partner.

With guardrails, a constrained knowledge base and clear escalation, yes. Without those, no. We build the guardrails first and test adversarially before anything goes live.

Usually not. Most teams already own tools whose automation features they have never switched on. We start there.

Works well with

Related services.

Ready to grow?

Want to know if AI & Marketing Automation is your bottleneck?

Send us access. In five working days you get a prioritised audit — yours to keep whether you hire us or not.